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Available Campaigns

Please review the campaigns brought to you by VMware

 
VMware campaign for Small to Mid-Sized Businesses - Real World Advantage

Campaign Goals:  Generate leads for VMware’s SMB virtualization solutions targeted to acquire net new customers and to cross sell adjacent solutions to the existing customer base.

Target Audience: IT Decision maker (IT Manager and Director) in companies with less than 1,000 employees.

Supported Products: vSphere and vSphere Storage Appliance for net new customers. Expanded solutions include vCenter Operations, vCenter Site Recovery Manager, vCenter Protect Essentials Plus, VMware View and VMware Zimbra


Languages (click to preview):
VMware Cloud Application Platform - "Dare to Break Free" 

  • Campaign Goals: Educate directors of application development of middleware about the need for a modern application platform to support new high scale applications.  Generate leads by demonstrating that vFabric can help accelerate application development and TTM.
  • Target Audience: Director of application development or middleware, application architects, application architects, company size 1000+
  • Supported Products:  VMware vFabric Cloud Application Platform
VMware Re-Imagine Your Desktop microsite - "Deliver end-user freedom.  Maintain IT control."

Campaign Goals: Generate qualified leads for VMware’s desktop solutions including VMware View, VMware ThinApp, and VMware Zimbra.

Campaign Objectives:  Educate senior IT leaders in Healthcare, Education, Business Process Outsourcing and Government on the benefits of desktop modernization, and generate leads for VMware’s industry leading desktop virtualization solutions.

Target Audience: VP Infrastructure/Operations, IT Directors and Below in organizations with over 1000 employees and/or over 500 desktops.

Languages (click to preview):
VMware View for Academic Institutions - " VMware Virtual Desktops: End User Freedom. IT Control. Give Your Campus the Best of Both Worlds"
  • Supporting Message: VMware virtual desktop and application solutions allow educational institutions to reduce IT complexity, streamline costs, and deliver a superior end-user experience to students and faculty across devices and locations.
  • Campaign Objectives:
    Drive Demand Generation for VMware View in Education Markets (primary/secondary and higher education)
  • Target Audience:
    Campus IT Managers & Systems Administrators
    Campus C-Level/VP Decision Makers
  • Supporting Products: Latest versions of VMware View™ & ThinApp

The VMware Education Campaign is available in English only.
Your Cloud - "Questions about your Cloud?  We can Help"

**This Campaign was updated October 2011**

  • Campaign Goals: Generate leads for VMware’s cloud infrastructure offerings including the products and services to support private, public, and hybrid cloud deployments.
  • Campaign Objectives: Educate and drive quality leads with senior IT leads on the trends and benchmarks in cloud computing and the steps they can take to move to the cloud.
  • Target Audience:Senior IT leaders including VPs, Directors and Managers of Infrastructure IT & Enterprise Architecture. Company size – 1000+.

There are three versions of the campaign to fit the needs of our solutions providers and service providers.


Solution Provider Languages (click to preview):
Virtualization Management Campaign - "Don't just manage your virtualized IT infrastructure, Master it."
  • Campaign Goals: Expand sales opportunities for VMware management products with existing Enterprise vSphere customers
  • Campaign Objectives: Educate customers and drive quality leads based on the benefits of the Virtualization Management message focusing on vCenter solutions, including: vCenter Operations, Site Recovery Manager and vShield
  • Target Audience: Existing Enterprise vSphere customers with >50 VMs or 25 vSphere licenses
Languages (click to preview):
VMware Virtualization for Small to Mid-Sized Businesses -
  • Supporting Message: VMware virtualization is affordable, easy to deploy and delivers business continuity to SMBs
  • Target Audience: Mid-sized businesses with 100 - 1000 employees
  • Supporting Products: VMware vSphere 5 (Essentials & Essentials Plus Kits as well as Standard, Enterprise & Enterprise Plus Accelerations Kits)

Languages (click to preview):
VMware - Business Critical Applications - *Updated Campaign*
  • Key Messaging: Get a better platform on which to run your Application and put your mind at ease with faster Application lifecycle & better Application Quality of Service
  • Target Audience: Primary Install Base, Large Commercial and Enterprise Customers
    VMware Champions - VI Admins, IT Managers and Directors, Operations Managers, Operations Directors, Datacenter Directors, Datacenter Architects, Datacenter Managers and Datacenter Admins.

Languages (click to preview):
Please note: You can customize/choose which apps you want to include in your campaign.

There's another version that is available in these languages (click to preview):

There is another version of the campaign for Federal


VMware Healthcare - Point of Care -

• Solution Key Takeaway: A reliable, secure and validated platform for mobile delivery of patient-care applications in a variety of inpatient and outpatient clinical settings -- give clinicians flexible, secure and reliable access to applications and patient data without compromising security.

• Target Audience: Healthcare Providers IT, Clinical and Independent Software vendors (ISVs)

• Supporting Products: VMware View™, VMware ThinApp

Highlighted Campaign